Hey, I'm Max.

A little about Glacier NYC:

Glacier NYC started when I saw a video of someone taking Polaroids with tourists in Times Square. I thought that looked fun so I went on Facebook Marketplace and bought a Fujifilm mini for $20 and took it to Times Square.

From there, I upgraded to a digital camera. I then realized that I loved working one on one with my subjects, but didn't always love the "street selling" vibes.

For that reason, I migrated to studio shooting in a relaxed and controlled setting.

A little about me:

I consider myself to be more of a problem solver than a photographer. I come from a construction management and civil engineering background. Problem solving is in my nature and what I love to do. I also come from a coaching background as a coxswain on a rowing team for 8 years in both high school and college. I am used to coaching and teaching lots of different personalities, and I love doing that.

I've continued my coaching work in both my time in studio working with clients as well as my part time job as a rock climbing instructor in nyc. Most of my clients are new climbers, and are afraid of heights. Making someone calm and confident forty feet up a wall is kind of similar to getting someone to relax in front of a camera. Both are about building trust fast, and coaching someone past a real fear.

Why my background fits with headshot photography:

Headshot photography in the way I shoot is a healthy mix between science and art. The lighting is extremely controlled (down to the millimeter), but there isn't really a science to getting the right expression out of someone. This is where my background of engineering, management, and coaching come together in a perfect match. We will design, engineer, and build your perfect headshot together when you work with us.

Let's call your headshot what it actually is:

A marketing tool. Of course it should look like you, feel true to your real self, and make you feel something when you see it. These are all baseline criteria for a great headshot. We hit these markers and go further, asking the bigger questions before your session: What is your goal with these headshots? Who is your target audience? What do you want them to feel when they look at your headshot?

If any of this sounds like the kind of headshot experience you'd like, let's chat about what you're trying to accomplish and create a plan for your headshot.